3.06%Following the news that The North Face, Vans & Timberland owner VF Corporation were laying off around 400 employees as part of a global re-organisation, the Denver based company fell short of its Q4 2025 expectations.
Shares in VF Corporation (VFC) were down 15% yesterday after the company reported a revenue for the quarter of $2.14 billion which was down by 5% compared to the same period last year. Analysts had expected revenues between $2.15 billion and $2.23 billion. VF also reported an operating loss of £73 million, or $0.39 per share, which did beat analyst expectations of a net loss of $0.14 per share. Looking at total revenue by brand, The North Face did see an increase of 2% of $814.3 million when compared to the same period last year. Vans however saw a 22% decrease in revenue for the quarter of $631.2 million. Timberland brought in a total revenue of $376 million which was up 10% & Dickies saw its overall sales drop by 14% to £139.3 million.
Total revenue for the full fiscal year was down 8% to $9.5 million compared 2024, however VF did switch to profit when compared to the previous year with an operating profit of $303.8 million, or $0.18 per share, which was a massive improvement on the operating loss of $143.93 million from 2024. Total revenue for the year for The North Face was up by 1% to $3.7 billion whilst Vans was down by 16% for the year at $2.35 billion. Timberland saw a revenue increase of 3% to $1.61 billion and Dickies on the other hand saw a 12% dip in revenue of $542.1 million. Looking forward to its first quarter of fiscal 2026, VF Corporation expects a decrease in revenue of between 3-5% alongside an operating loss of between $110 million & $125 million. Also don’t forget to subscribe to KULT & follow @kult_recruit to keep up to date with all the latest industry news.
Adjusting for the revenue impact to Vans from deliberate strategic actions to establish a strong foundation for future growth and improved profitability, the decline in the brand’s Q4 2025 revenue was consistent with the Q3 2025 trend. The transformation of VF is well underway. We are well-positioned to navigate increased volatility in the macro environment, and I am confident that the actions we are taking will enable our brands to return to growth and VF to deliver strong, sustainable value creation.
Bracken Darrell – CEO VF Corporation
